No matter how digitally connected we get…
The importance of meeting face-to-face is not going to change. IVORY are experts in global brand roadshows. To take one client as an example, here’s three ways we’ve helped HP press the flesh…
The World Tour was a huge HP undertaking. We delivered EMEA – Milan, Mannheim, Paris, Moscow, London. Each 600-guest event had different sponsors and demos and the entire project was accomplished in five months, from brief to showtime. Following our success, we were asked to deliver another event in Saudi Arabia, forging stronger relationships for HP in the region.
The Vertica Insights Tour had to build buzz for HP’s Big Data Conference in Boston. We created four events to engage key leads with themes relevant to the conference; including looking into data protection at Washington DC’s Spy Museum, and financial big data at the New York Stock Exchange.
The Energizer Tour was a 21-event roadshow throughout Europe, Africa and the Middle East, training local account managers and getting them excited about new HP products.
