Partners above the stratosphere

Axiom Space is a pioneering aerospace company building humanity’s first commercial space station. Focused on advancing human spaceflight, Axiom partners with organizations to enable groundbreaking research, innovation, and commercial opportunities in Low Earth Orbit.

Ivory Partners provided key strategic support in the planning stages of this historic venture, helping Axiom move quicker with a sponsorship strategy that positioned the new space station as an attractive prospect to a range of commercial partners and private astronaut candidates.

After deep research into Axiom’s business, ecosystem and aims, we developed a full kit of strategic plans that built on each other to provide a way forward:

1. The Strategic Marketing Plan identified ways Axiom could achieve their business objectives by connecting them to marketing objectives
2. The Sponsorship Plan defined which of these business and marketing objectives were best fulfilled through sponsorship
3. The Sponsorship Sales Plan identified strategies for Axiom to engage in the worldwide sponsorship arena to do this
4. The Brand and Content Plan outlined how they fully articulate the uniqueness of their offering when engaging with potential sponsors

We supplemented these valuable strategy documents with design and collateral support, plus ongoing advisory work to Axiom leadership. As a result, Ivory Partners were able to help the company secure sponsorship and get this incredible endeavour off the launchpad.