Hewlett Packard Enterprise needed to bring a concept to life.

The ‘transformation journey’ is the move from old physical telecoms infrastructure to new digital systems. It’s technical subject matter: we needed to make it engaging.

When we spoke to HPE’s transformation experts and heard their enthusiasm, we knew how. We’d make the journey tangible, filming a documentary about the real HPE experts on a cross-Europe roadtrip to see a client.

In the finished film, the infrastructure story is told through natural conversations en route. Authentic expertise in a sun-drenched, cinematic world.